In front of tens of thousands of spectators, Zayn accepted Soccer Am’s challenge to demonstrate his prodigious football abilities.
Both TV and Instagram Live for Soccer Am were used to broadcast this promotion.
Last updated November ’23
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With this in mind, Luke got creative and involved the public in his content in a fun, light-hearted quiz. This made the content more organic, generating more views and engagement.
The content amassed 1.6 Million views on TikTok.
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Poppy Hollins, Charlotte Cucurnia and Chloe Haycock are all mothers with hugely engaged audiences.
Their primary content (family and lifestyle) worked hand in hand with showcasing Vinted as a useful, profitable and sustainable tool for decluttering their homes.
Chloe was able to use her dating advice content to create a viral video that seamlessly integrated the GUANG app within pointer number 2 in her video of “three ways to make her obsessed with you”.
The campaign reached 1.1 million viewers, with 104.5k likes and over 17.6k shares.
We were able to raise £51,950 thanks to our sponsor McDonald’s matching any donations raised.
This total topped last year’s sum by a staggering threefold, demonstrating the campaign success.
The live stream featured over 30 creators with a combined following of more than 60 million, and it attracted more than 151 thousand live viewers, making it the most viewed live stream during this time period.
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Public Desire and Kaiia the Label are huge fans of the girl’s content and saw amazing potential during the Mcloughlin Girls Fashion Week Tiktok Live with them. The girls made history and Tiktok were involved in pushing out a lot of spend to make it a success too.
They generated an outstanding amount of hype and applause after posting content across their Tiktok and Instagram.
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The content posted alongside the gifted cake generated a lot of hype, and Lara posted Ekin- Su’s reaction as well as her journey crafting the cake. 1.8 million people viewed the content attached and across the 4 TikToks Lara posted, it reached an audience of over 4millon + people.
Davide and Ekin-Su both posted content with the cake thanking Oh Polly and the cake ended up being featured in the Daily Mail and some other mainstream online media outlets.
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‘Things in my home that just make sense’ was trending on TikTok at the time, and we took advantage of this by creating a super creative & engaging version of the trend.
In doing so we were able to create a viral TV standard advert at a fraction of the price of what a normal brand would pay.
The content hit 12.2 million views on TikTok.
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This advert received over 480,000 views, and huge engagement across Poppy and Mermaid’s socials.
Within the content, Poppy explained how her hair is naturally frizzy and wavy, and by using the mermaid product, she saw a huge difference!
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He worked with some of the top football content creators around the world, creating a super cool and engaging advert which was distributed over all of Oppo’s socials, and Zayn also had the chance to narrate the advert.
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