Pixar Animation Studios x Brandon Baum

Brandon Baum recently launched a campaign with Pixar Animation studio.

Pixar gave us full reign to make a video with any of their content, spreading across their incredible IP. And of course, we went for a childhood favourite, Monsters, Inc.

In just two weeks the campaign achieved over 6.7 million views and 1 million interactions on Pixar’s TikTok and Instagram pages. It now has 12.5 million views and 2 million likes, making it a highly successful campaign. Brandon’s video has now become one of their best performing pieces of content so far this year.