LG x Sam Lewis

Sam Lewis teamed up with LG to promote their brand new 4K OLED TV and Soundbar.

‘Things in my home that just make sense’ was trending on TikTok at the time, and we took advantage of this by creating a super creative & engaging version of the trend.

In doing so we were able to create a viral TV standard advert at a fraction of the price of what a normal brand would pay.

The content hit 12.2 million views on TikTok.