Costa Coffee X Fin Draper

Fin Draper teamed up with Costa Coffee as the hero of their 2022 festive hot chocolate campaign.

Costa challenged Fin to re-create the famous Christmas ‘Carol of the Bells’ using solely items found within the Costa Kitchens.

Fin, who has amassed almost nine million followers on TikTok, creates amazing soundscapes from everyday objects. Costa Coffee challenged Fin to create an exclusive remix of the festive classic ‘Carol The Bells’ by asking him to replace his signature musical water glasses with items found in a Costa Coffee store. From tapping on cups and clinking latte glasses, to fridge doors slamming, coffee beans being ground, and steam blowing from the coffee machines, Fin used them all to get the right tones and sounds to interpret such a well-known piece of music into something new. 

Fin was able to stick to his tried and tested format whilst adding a branded twist to ensure his viewers continued to engage with the content. Fin’s festive remix amassed over 15 million organic views on both his and Costa Coffee’s TikTok pages combined.

It is now Costa’s best performing video of all time!

15m

TOTAL VIEWS

244k

TOTAL LIKES

331

TOTAL COMMENTS

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