Ellie Shapland

Ellie began creating content three years ago, turning her lifelong love of being in front of the camera into a growing career. Having enjoyed performing and creating from a young age, she naturally found her place on social media, sharing her personal style, shopping finds and everyday life. She has recently taken the leap into full-time content creation.

Ellie creates aesthetic fashion, shopping and lifestyle content, including day-in-the-life vlogs, outfit inspiration, styling videos and her consistently popular “New In Primark” and high-street shopping content. Known for her neutral aesthetic, effortless style and girl-next-door personality, Ellie has built a highly engaged community across TikTok, Instagram and YouTube.

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TikTok Followers

Instagram Followers

YouTube Subscribers

Q&A with the creator

Get to know
Ellie Shapland

Work With Ellie

Who is your biggest role model?

Who is your biggest role model?

My role model is Molly Mae because of her incredible drive to achieve her dreams. She inspires me everyday with her dedication to building her brand.

How do you stay authentic while creating content for social media?

I stay authentic by documenting my everyday life, making sure I’m replying to all comments and building a community with my followers.

What’s your favourite way to unwind after a busy day?

Candles lit and face mask on whilst watching a fave series!

What type of content do you enjoy creating the most for social media?

It will forever be lifestyle, DITLs, Sunday resets, new in the shops and hauls.

What’s a fun fact about you that always surprises people?

I don’t wear colour! I'm a neutral girlie through and through!

What’s one piece of advice you’d give to someone trying to grow their social media following?

Stay consistent and create the content that you love!

Who is your biggest role model?

My role model is Molly Mae because of her incredible drive to achieve her dreams. She inspires me everyday with her dedication to building her brand.

How do you stay authentic while creating content for social media?

I stay authentic by documenting my everyday life, making sure I’m replying to all comments and building a community with my followers.

What’s your favourite way to unwind after a busy day?

Candles lit and face mask on whilst watching a fave series!

What type of content do you enjoy creating the most for social media?

It will forever be lifestyle, DITLs, Sunday resets, new in the shops and hauls.

What’s a fun fact about you that always surprises people?

I don’t wear colour! I'm a neutral girlie through and through!

What’s one piece of advice you’d give to someone trying to grow their social media following?

Stay consistent and create the content that you love!

Who is your biggest role model?

My role model is Molly Mae because of her incredible drive to achieve her dreams. She inspires me everyday with her dedication to building her brand.

How do you stay authentic while creating content for social media?

I stay authentic by documenting my everyday life, making sure I’m replying to all comments and building a community with my followers.

What’s your favourite way to unwind after a busy day?

Candles lit and face mask on whilst watching a fave series!

What type of content do you enjoy creating the most for social media?

It will forever be lifestyle, DITLs, Sunday resets, new in the shops and hauls.

What’s a fun fact about you that always surprises people?

I don’t wear colour! I'm a neutral girlie through and through!

What’s one piece of advice you’d give to someone trying to grow their social media following?

Stay consistent and create the content that you love!

Who is your biggest role model?

My role model is Molly Mae because of her incredible drive to achieve her dreams. She inspires me everyday with her dedication to building her brand.

How do you stay authentic while creating content for social media?

I stay authentic by documenting my everyday life, making sure I’m replying to all comments and building a community with my followers.

What’s your favourite way to unwind after a busy day?

Candles lit and face mask on whilst watching a fave series!

What type of content do you enjoy creating the most for social media?

It will forever be lifestyle, DITLs, Sunday resets, new in the shops and hauls.

What’s a fun fact about you that always surprises people?

I don’t wear colour! I'm a neutral girlie through and through!

What’s one piece of advice you’d give to someone trying to grow their social media following?

Stay consistent and create the content that you love!

Work With Ellie

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Ellie Shapland

Get to knowEllie Shapland

Who is your biggest role model?

Who is your biggest role model?

How do you stay authentic while creating content for social media?

How do you stay authentic while creating content for social media?

What’s your favourite way to unwind after a busy day?

What’s your favourite way to unwind after a busy day?

What type of content do you enjoy creating the most for social media?

What type of content do you enjoy creating the most for social media?

What’s a fun fact about you that always surprises people?

What’s a fun fact about you that always surprises people?

What’s one piece of advice you’d give to someone trying to grow their social media following?

What’s one piece of advice you’d give to someone trying to grow their social media following?

Who is your biggest role model?

Who is your biggest role model?

How do you stay authentic while creating content for social media?

How do you stay authentic while creating content for social media?

What’s your favourite way to unwind after a busy day?

What’s your favourite way to unwind after a busy day?

What type of content do you enjoy creating the most for social media?

What type of content do you enjoy creating the most for social media?

What’s a fun fact about you that always surprises people?

What’s a fun fact about you that always surprises people?

What’s one piece of advice you’d give to someone trying to grow their social media following?

What’s one piece of advice you’d give to someone trying to grow their social media following?

Who is your biggest role model?

Who is your biggest role model?

How do you stay authentic while creating content for social media?

How do you stay authentic while creating content for social media?

What’s your favourite way to unwind after a busy day?

What’s your favourite way to unwind after a busy day?

What type of content do you enjoy creating the most for social media?

What type of content do you enjoy creating the most for social media?

What’s a fun fact about you that always surprises people?

What’s a fun fact about you that always surprises people?

What’s one piece of advice you’d give to someone trying to grow their social media following?

What’s one piece of advice you’d give to someone trying to grow their social media following?

Who is your biggest role model?

Who is your biggest role model?

How do you stay authentic while creating content for social media?

How do you stay authentic while creating content for social media?

What’s your favourite way to unwind after a busy day?

What’s your favourite way to unwind after a busy day?

What type of content do you enjoy creating the most for social media?

What type of content do you enjoy creating the most for social media?

What’s a fun fact about you that always surprises people?

What’s a fun fact about you that always surprises people?

What’s one piece of advice you’d give to someone trying to grow their social media following?

What’s one piece of advice you’d give to someone trying to grow their social media following?

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