Our Industries
Family Influencer Marketing & Talent Agency
Collaborating with a family influencer marketing agency like Connect enables brands to engage audiences through relatable, trust-led content that reflects real-life experiences.
Our expertise lies in matching brands with authentic family creators whose values and lifestyles align with your messaging, fostering genuine connections with parents, caregivers, and households. With strategic campaign planning and performance tracking, we help brands build loyalty, drive conversions, and reach new audiences in one of the most trusted and influential content verticals online.
Sophiena is a family creator that went viral for packing her children's school lunchboxes. Working across Instagram and TikTok, Sophiena has captivated a social following of millions and she also has a top charting family podcast - Secret Mum Club that has recently had episodes launch on British Airways and AerLingus.
Maverick Mother is a family content creator and mother of five, whose TikTok and Instagram has grown exponentially since starting. She captivates her viewers through funny, relatable family content as well as advising other parents. She works across Instagram and Tiktok with a combined following of 3.8 million as well as an engagement rate of 46%.
The Coles (Brogan and Shane) are one of the top family creators in the UK who started out filming relatable family comedic content online. The Coles began their journey creating comedic family content, working across Instagram, TikTok, Youtube and Facebook with an incredible total following of over 3+ million followers combined.
The Green Family are a family of four - Ashlee, Jordan, Anton and Raising Zion. The hilarious family dynamic is documented, whether it's through outings, cooking and special moments with the well-loved, Broski. With over 1 million followers across their accounts, you can follow them through their laughs, pranks, and sweet moments.
Family friendly influencers have loyal and dedicated fan bases because they share content that many people can relate with. This makes family influencers in the UK and around the world excellent people to partner with in order to spread the word about products and brands. At Connect Management, we work with the biggest Instagram family influencers such as Poppy Hollins and Sophiena, who have millions of loyal followers on their TikTok and Instagram accounts.
At Connect Management, we know that getting your brand or products in front of the right people is vital to the growth of your business. This is why we work with the biggest family influencers from across the globe. The deep and loyal connections that these influencers have with their followers means that they can give your brand the attention and focus it needs. By working with family influencers that have already completed successful promotions, you will be able to rest easy in the knowledge that they understand the process and what it takes to make your products stand out. You will also be getting your products onto the social feeds of millions of people, in ways that do not feel pushy or artificial to the target audiences themselves.
Here at Connect Management, we understand how important it is to not only find, but also achieve meaningful impact with the right customers for your products and brand. By working closely with a reputable family influencer agency and some of the best family influencers on Instagram and TikTok, you can achieve such impact with your target customers in a way that doesn’t feel intrusive to them. As a leading social-first talent agency, we match brands to amazing social media family influencers from around the world. In the process, we help to realise captivating and compelling content that reaches the right people in the most effective ways.
From managing talent and crafting game-changing creator strategies to producing scroll-stopping content, we offer end-to-end influencer marketing services UK brands trust.
